Monday, September 21, 2015

Branding 101

These images are part of a PowerPoint presentation I put together to get any company to begin thinking about a new brand, a brand refresh or a product label. All the same rules apply, whether you want to change everything or simply introduce a new product or product line. I would love to work with you and your company on either.

FreshBooks is a great company to help you with all of your accounting, job tracking, invoicing, and project management. They are eager to assist you with the things you would rather have someone else, more qualified, do for you so you can focus on the things that make you money!




Another Element of a Brand Package

We developed this mark to go with the new brand we rolled out for NTS last year. This one will help with the fund raising campaign, to include alumni interested in helping support their graduate school, after they've graduated and moved out into the world to make a difference.


Two New Book Covers

These were done for Resilient Publishers in Boise Idaho. Two totally different audiences and two totally different styles. Got some great feedback on the RAPE cover from industry experts. When I first talked to the author about it, I was worried I wouldn't be able to tell the story quickly, for those interested to want to pick it up, but they tell me it's a huge success.