Branding a new product and a new service...

Here are a couple new brand marks I've been working on this week. We have a product label for a mattress company and a service mark for a new business to verify credentials of a potential service provider. These aren't final, but they are my favorites for each application.

My Michigan Event brand development

I've been working on a new image for this event planning organization in Michigan, and although many visual representations have been presented and we are still in the process of pleasing the client, with who knows what... I'm not sure he knows what he wants, but as a branding consultant and developer for years, I think this one exceeds his needs for this new company. It's clean and simple, yet exudes an understated energy. It shows stability and strength without having to prove anything to anybody.